As artificial intelligence (AI) rapidly advances, Search Engine Optimization (SEO) is undergoing an unprecedented transformation. This video delves into new strategies for learning SEO in the AI era. Formerly straightforward methods like keyword optimization, content publishing, and backlink building are no longer effective against the onslaught of AI-generated low-quality content and could even lead to websites being penalized by Google search results. However, SEO is not dead; it's evolving. The video emphasizes that understanding users' true search intent and creating genuinely valuable content that solves their problems is the key to SEO success in the AI age. Furthermore, AI tools should be viewed as powerful assistants, not replacements. Mastering how to use AI, combined with a solid SEO foundation and practical experience, will allow you to stand out from the competition. Additionally, the video advises SEO professionals to actively explore diversified traffic channels rather than relying solely on one platform, to navigate the uncertainties of search engine algorithm updates and build a sustainable online business.
